Saturday, July 8, 2023

Prime Video FAILS?

 Amazon CEO DEMANDS Answers as Prime Video FAILS

Disparu argues that Prime Video is a business and artistic flop.

Prime Video is a loss leader for Amazon. They don't sell tickets, they sell consumer goods -- most often to women. They might focus on pleasing affluent females. The Rings of Power may offend male Tolkien fans but appeal to professional women with a lot of disposable income. If they dispose of it on Amazon, then the series was a success. I doubt that was the case but I wasn't privy to their audience surveys.

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